One of the common problems in innovation is "Not thinking Long Term" about Innovation Strategy focusing on breakthrough ideas. Most businesses tend to focus more on short term goals & results than thinking from a long term perspective of achieving something different but right. Studies show that around 60 to 80% of new products fail due to lack of innovation strategy as a basis for decision-making and lack of market orientation. Breakthrough innovation is complex enough, with a high level of uncertainty to come by. However, the one who has achieved breakthrough innovation is one who is leading us.
Today's, thanks to breakthrough technologies, we have more new ways to connect, analysis, synthesis and find different minds across the globe to complete and mature our hunches and thoughts that we are working on to build and validate our ideas. The historic increase in connectivity aligns with our ability to reach out and exchange our ideas with others have allowed us to get to know other people hunches and combine them with our ideas to develop our ideas into new mature ideas.
There is a reoccurring pattern of a slow hunch that causes breakthrough ideas to come from the back of people minds. It takes significant time sometimes years or decades when an idea becomes mature enough to be successful for the owner. The actual viable ideas come from the collision of small fragmented hunches that they form something bigger than themselves. That's why we should make our mind collision to other minds to form another half of missing ideas in the form of conversation, experimental collaboration, prototyping development, co-thinking and co-creation overtime. Breakthrough ideas need time to incubate and grow organically, and whether or not, it is a complex process.
Thought in the form of a hunch is a single deep thinking process that often happens in a wonderful, illuminating moment but the thought is a major complex network of neurons firing in sync with each other inside our brain on the most elemental level. The outside network forms mimic a lot of the network patterns of the internal world of a human brain.
We need a system to allow hunches to come together to form a big viable idea and then identifying a minimum viable idea to start the experiment process. The main challenges are How to create an environment that allows hunches to have long half-life to incubate and collide with other minds in today's workplace or virtual world? And also, How to enable our hunches and thoughts get connected with other people thoughts to form a new mature viable idea that is relevant to a need, novel and adaptableLIFE OF THOUGHT was born out of the primary human engine of creativity and innovation in 2003 during years of incremental development in an unstructured way. Now LIFE OF THOUGHT is a front-end virtual innovation factory to create, develop and enhance breakthrough ideas in Co-Thinking and Co-Creation systematic way for those who need to invent or innovate new product, service or solve a complex problem.